If your complexion is fair, use a product that isn’t too heavily pigmented, like the Merit Flush Balm Cheek Color. It is a tint that melts into the skin. You also want to look for blushes that have a light apricot or cool-pink undertone. Another favourite is Patrick Ta Beauty Major Headlines Double-Take Crème & Powder Blush Duo in She’s All That, a duo compact that’s long-wearing. Wear individually or layer by applying the powder first, then stipple on the matching cream colour over the powder for a dewy, radiant finish.

For a medium-to-olive complexion use formulas that are more pigmented, likethe Benefit Cosmetics Silky-Soft Powder Blush. Find colours that have a coral or blue-pink undertone. My favourite Benefit shade is Crystah, a strawberry-pink. For a budget-friendly option E.l.f Camo Liquid Blush in Cheeky Lychee, is an ultra-pigmented, long-lasting liquid blush with a dewy finish. Apply to the back of hand and then pick up a small amount with a brush to apply to cheeks.

Dark complexions should use more heavily pigmented products such as the Fenty Cheeks Suede Powder Blush. Look for shades with deep orange, red or blue undertones. My top pick? Lolly Poppy, a vibrant coral. I also like Merit’s Flush Balm Cream Blush in Stockholm, a baby pink. 

Blush isn’t just about colour, it’s about bringing radiance back into the face. For mature women, a well-placed pop of blush can be the secret to a healthy glow. Cheeky, fresh, fabulous!

And remember, there’s always time for reflection,

–Tana D’Amico